Outbound Calling Campaign Considerations

Despite the rise of inbound marketing strategies, outbound calling campaigns are still a popular sales tactic used by many businesses. And for good reason: well-designed out-bound calling campaigns work.  In order to run a successful calling campaign, careful planning...

Benefits of Lead Scoring

Lead scoring is designed to help you rank prospects and identify high quality leads. Understanding which leads are more likely to convert will help you save time, and ultimately improve your bottom line. Increased Sales Efficiency Lead scoring provides insights into...