What’s with the Yeti?

Yetis don’t exist. Or do they?

One of our first clients told us that finding a team with our approach to leveraging technology for improved marketing ROI and additional revenue was like finding a Yeti. They believed it existed, but they’d never met one. (At this point, our brand was born and we bounded around the room with visions of business cards, swag and an 8-foot Yeti in our office.)

In the world of B2B marketing, delivering the elusive marketing ROI has been a frustrating hunt. All you hear is we need more qualified leads, more sales opportunities, and more closed-won business, but no one has a trail map or a stash of Whatchamacalits®. Our experience began with the inception of marketing automation, when digital marketing only meant email, SEO was just getting inbound links and when clicks in Google cost less than ten cents. We’re not old, we’re 25 plus some shipping and handling fees.

You can find great companies that know how to use technologies to run campaigns, but Measured Results Marketing is the only company with the ability to help you at the system and operational level. We build your Demand Generation Ecosystem® to coordinate a complex set of programs, people, and tools so you get shortlisted by your target prospects.

The Yeti has been sighted. And he usually has Whatchamacallits®

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