Sales and Marketing professionals need more. Not necessarily more technology, more budget, more brownies – although those are great. It’s about making more out of our marketing investment to drive more qualified opportunities to sales. That’s where Measured Results Marketing comes in with No Lead Left Behind™
Marketing Automation
The foundation on which all Yeti houses are built. Sound Marketing Automation is crucial to long term success in generating leads and ultimately revenue for your company. (Pro Tip: CFOs love the revenue part).
Has your company had numerous “improvised CRM admins?” Want to know what happens to the leads you generate? We will optimize your CRM to do things as nature intended.
“Brothers don’t shake hands, brothers gotta hug.” Much of the conflict between marketing and sales stems from them never sitting down to agree on things in the first place. We can get both of your teams on the same page.
Your marketing team may not have the right skill sets or enough bandwidth to launch campaigns, keep projects running and support added initiatives. Our flurry of Yetis can help lighten the load for you.
“Lead to dollars” is not as tasty as “farm to table” but it is certainly important as marketing departments continue to increase spend, expand programs, and experiment with new channels.
Our Yetis will help you formulate and implement effective data strategies that uncover insights that will prove extremely valuable in deepening relationships with your customers.
We apply this proprietary process to ensure the alignment of your organization, processes and marketing programs support your business objectives and revenue goals. As we analyze and measure the alignment, we identify gaps to address. We’re able to create a harmonious ecosystem of technology and process that supports (not dictates) your entire sales cycle.
Measured Results Marketing was very patient in educating our stakeholders about marketing automation, since this was the first exposure for our organization. I really liked that they bring their B2B marketing and sales experience to the table.
Susan Mitchell
Secret Weapon
Their robust Hubspot and Salesforce expertise allowed our organization to scale to meet the increasingly complex demands of our customers and sales team. If you are a fast-growing team looking to be on the cutting edge of today’s marketing trends, MRM will be your secret weapon.
Rachel Brink
Taking Us to the Next Level
Their expertise has provided us with the Hubspot/SalesForce integration and lead scoring guidance to help sales and marketing work together as a more cohesive unit. We’re looking forward to next steps with them, including SOAP and lead requalification programs.
Tamara Humpherys
Visibility Into What’s Going On
The Yeti’s provide an abundance of additional visibility into what’s going on throughout the entire sales and marketing funnel. I also like their lead scoring model – it really helps to improve lead quality and the subsequent sales conversion rates.
Simon Turner
Above and Beyond
Measured Results Marketing was extremely helpful in assisting us with selecting a marketing automation tool, contract negotiation, initial setup and advisement for further customization. They really went above and beyond the SOW to provide superior customer service and support.
Megan Dwoskin
Thoughtful Coaching Style
Their extensive Hubspot expertise, as well as their thoughtful coaching style made them an invaluable resource to our team. The combination of technical know-how and teaching ensured that we not only implemented Hubspot correctly, but our team felt prepared to launch future campaigns and scale our use of Hubspot in the future.
Janelle Ducott
Great Team, Strongly Recommend
I worked with the team to launch a lead nurturing and scoring approach for our organization. They worked with me, our sales team and even senior management to clarify our unique requirements and set up a program that makes sense for our business. Strongly recommend this group!
Meg Robinson
Trust and Recommend Unequivocally
MRM helped us immeasurably by aligning our company’s strategic goals with our MAP & CRM platforms. They continually improve our Marketing and Sales processes, generate ever more high-quality leads and convert those to revenue. I trust and recommend the MRM team unequivocally.
Mike Weitz
Bridging Sales and Marketing Through Automation
They helped us implement the first marketing automation tool, including CRM integration. MRM worked closely with IT to assist with the technical aspects and worked to bring cohesiveness to our sales and marketing teams.
Christine Metcalf
Responsive, Agile and Honest
They assisted with the selection and roll-out of our automation tool, complex campaign execution support, Salesforce/HubSpot integration and road map strategy. They are responsive, agile and honest, which makes them a great partner.
