Unleash Your Demand Generation Ecosystem® Yeti

Is your organization ready to optimize your ecosystem and smash your revenue goals?

No Lead Left Behind™

A healthy Demand Generation Ecosystem® ensures no lead gets left behind. Work with an experienced B2B partner to optimize your tech stack, improve marketing and sales processes, and build efficient automation to close more deals, faster.

Demand generation is complex and relies on coordinating an entire ecosystem of people, programs, processes, and technology. As this ecosystem evolves, organizations run into technical issues, complex handoff processes between teams, untrustworthy data, clunky automations, and outdated reporting metrics. How can you tell what’s working and what’s not?
Talk to a Demand Generation Yeti

Introducing the Demand Generation Ecosystem®

During a series of workshops, we’ll define your ideal Demand Generation Ecosystem®, pinpointing where sales and marketing need to be optimized to meet your revenue goals. We’ll dig deep to align technology, processes, data, and people into one system that delivers real returns.

Our end goal is to allow you to measure the results of your marketing programs and adjust them to beat your revenue targets. We specialize in building and optimizing demand generation ecosystems using the sales and marketing technology you currently use, such as Eloqua, HubSpot, Marketo, Pardot, SalesForce.com, and others.

Understand your gaps

We dig deep to uncover the cause of dysfunction in your sales and marketing ecosystem, revealing opportunities to synchronize your tech stack and improve your processes.

Fill your pipeline faster

By aligning your people, processes, and technology, we help you convert interest to action through effectively capturing and nurturing prospects.

Prioritize your efforts

Your team will receive a list of recommendations and best practices to improve the ROI of your marketing and sales stack, sorted by importance.

Turn more leads into customers

Work with experienced demand generation experts who will guide you through building best-in-class, end-to-end marketing campaigns.

Fix broken processes

Do your leads get lost in the marketing-to-sales handoff? Many organizations cannot track return on marketing investment or understand which campaigns drive revenue.

Measure your results

Our end goal is to allow you to measure the results of your marketing programs and adjust them to beat your revenue targets.
Talk to a Demand Generation Yeti

The Demand Generation Ecosystem® Process

Measured Results Marketing works as a trusted advisor to guide you through every step of your digital transformation project. We don’t just tell you what to do; we implement what you need to create your ideal Demand Generation Ecosystem®.

1

Review your tech stack

We interview your teams and audit your systems, tools, tech, processes, and data, and compile an assessment detailing organizational gaps and items that do not meet industry best practices.
2

Prioritize work

Based on your operational gaps, MRM experts will work with your team to build an implementation plan with milestones and estimated hours so your team understands next steps.
3

Implement changes

Our Yetis roll up our sleeves and implement the optimization projects you prioritize on the timeline.
4

Train your teams

Our Demand Generation experts will create tailored onboarding and training programs as we meet specific project milestones.

When to Schedule a Demand Generation Ecosystem® Workshop

Are you going through a considerable change in your business, or are you not seeing the results you need from Sales and Marketing efforts? If you are facing those types of challenges, MRM can help you to:

Migrate

  • Guide transition of your CRM or marketing automation platforms
  • Build (or rebuild) your database
  • Consolidate instances during acquisitions or mergers

Onboard

  • Implement your newly acquired sales or marketing automation system(s)
  • Normalize your data and prepare your new system to accommodate your unique data models
  • Train your teams, creating training materials for future hires

Integrate

  • Implement your newly acquired sales or marketing automation system(s)
  • Normalize your data and prepare your new system to accommodate your unique data models
  • Train your teams, creating training materials for future hires

Execute

  • Develop strategy and execute against marketing plans
  • Define buyer journeys
  • Create campaigns
  • Develop website pages and forms
  • Implement lead scoring and attribution

Report

  • Key marketing metrics including: channel performance, prospects, MQL, ROMI, and more
  • Key sales metrics including: SAL, SQO, pipeline, closed won/lost

Train

  • Develop and implement training tools for software and platform use
  • Conduct training to leverage the platform’s functionality and improve usage
85

Customized Workshops
Completed

98%

Retained MRM for Technical Consulting and Implementation

20+

Years of SaaS Experience – Advanced Marketing and Demand Generation Experts

Why work with us?

Measured Results Marketing is an experienced systems integrator and technology partner. MRM excels in operational and technology infrastructure optimization that drives Sales and Marketing results. We specialize in understanding an organization’s specific business needs and goals, anticipating their future needs, and engaging more effectively with their customer base.

Demand Generation is Our Strong Suit

Our team of experienced Yetis each have 10+ years leading demand generation, implementing sales and marketing technology, and helping clients optimize their processes.

We Know Your Industry

B2B companies are 90% of our client base. We specialize in technology, infrastructure, and process in order to craft tailored solutions for your unique internal needs and external challenges.
Talk to a Demand Generation Yeti

Our Work Speaks
For Itself

Talk to an Expert Yeti

Fill out the form to the right to talk to one of our expert Yetis about how we can help you and your company with your demand generation needs.
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