Minor tech conflicts can grow into sales and marketing monsters
Good technology investments don’t come cheap. Every application, every plug-in, and every solution adds IT, subscription, and maintenance costs. Worse, they add complexity, increasing the likelihood of conflict and reducing your ability to get the results you paid for.
Today, the average enterprise runs more than 70 applications in its tech stack, subjecting IT systems to unnecessary complexity and/or duplication. But tech fragility is not merely a tech stack problem; every system failure can mean lost leads and missed opportunities no business can afford.