Understand the Process
We bring your organization together in our Demand Generation Ecosystem® workshop to understand your automation goals from all points along the process. We help you plan for today’s goals and build for your future.
Lead qualification? Nurture campaigns? Sales automation? We’ll map out each of the stops on your automation journey. We build on what you do well and help your organization identify and address any gaps from a technology, process or training perspective.
Build the Machine
Out-of-the-box implementations don’t always work for the way you need to run your marketing operations. We take what we’ve learned and translate it into the cogs and wheels of your software.
Launch and Refine
Your team of Yetis will help you launch, or relaunch, your system and monitor your pipeline stages to ensure it operates as expected. Some clients prefer we stay on as an extension of their marketing team or MRM can gradually step back our involvement as your team takes ownership of their new system.