Sales CRM

Our Yetis Help Ensure “No Lead Gets Left Behind”

Marketing’s role has greatly expanded beyond generating awareness and new leads. Tracking those leads throughout the entire sales process and attributing revenue to campaigns are the new norm. These objectives can be achieved by creating a Demand Generation Ecosystem® which ensures the alignment of your organization, processes and marketing programs to your business objectives and revenue goals, made possible through a harmonious layer of technology that supports (not dictates) the entire process.

Don’t Have Salesforce.com? Don’t Worry, We Have You Covered.

If you are using another Sales CRM system besides Salesforce.com we can still help. We have clients using HubSpot CRM, Microsoft Dynamics and Sugar CRM to name a few, and we can leverage the right skill sets and tools to help you succeed with these platforms as well.

Thinking about migrating to a new Sales CRM system? Contact us today and we’ll run through a free 45-minute strategy session.

Integrating your Marketing Automation system with Salesforce.com

To get the results you expect, marketing efforts must be integrated with sales activities. Our Yetis love integrations! In fact, our company is founded upon our unique ability to seamlessly connect your entire marketing technology landscape and making it work to support your processes.

Creating New Marketing Automation & Salesforce.com Integrations

If you haven’t yet integrated your Marketing Automation software to Salesforce.com we have you covered. We can plan out all the activities involved and execute them to make sure your integration launches smoothly.

Improving Existing Marketing Automation & Salesforce.com Integrations

If your Marketing Automation tool is already connected to Salesforce.com and you’re experiencing challenges or need to get more value out of it, we are just the folks to help get you get things on the right track.

Optimizing Salesforce.com to Support Your Entire Demand Generation Process

Truly valuable automation extends deep into your data set. It helps to figure out who your prospects are, and if they are a good fit for your products and services in the first place.

Aligning Data with Your Marketing Automation System

Part of a sound integration is making sure your fields are in lock-step with your Marketing Automation system.

Building a Conversion Process

Without a sound process for processing leads, you won’t be able to achieve your objectives. We don’t’ underestimate the value of process and nor should you.

Syncing Data across Leads, Contacts and Opportunities

Once valuable data lands in Salesforce.com, we’ll make sure it gets where it needs to go to help you see results.

Lead Assignment Rules

Your generating great leads and that now need to be delivered. We’ll get our logic on to ensure your leads find a home with their rightful owner.

Marketing Attribution Reporting

Which campaigns produce the best leads and the most revenue for your company? Our Jedi-like Yetis can help you find the droids you’re looking for.

Sales Performance Reporting

We love Sales executives too! Let us shed light on how your salespeople are doing with new processes and converting leads to closed business.

Download our “Sales & Marketing Love Fest” Kit

When sales and marketing teams are in sync, companies became 67% better at closing deals. It’s time to improve your collaboration!

Start Feeling the Love

Why work with us?

RevOps is Our Bread and Butter

MRM specializes in solving operational issues and creating customized end-to-end solutions for our clients.

We know your industry

B2B is our focus and we love solving technical problems. We know how to get results, no matter the vertical.

We’re experienced

In addition to 10+ years of RevOps experience across the team, MRM is also HubSpot Revenue Operations certified.

Onboarding and Training

Our RevOps Yetis create customized onboarding and training that is tailored to your organization’s needs.

Talk to a RevOps Expert

Our work speaks
For itself

Value for Everything

Not only do MRM deliver on the work, we also greatly value their ideation and best practice guidance and look forward to continuing our partnership.

Emma Whieldon

Fantastic!

MRM has been instrumental in developing, enhancing, and optimizing every aspect of our marketing strategy, campaign automation, design, and implementation.

Yuhanna Sherriff

A Partner that Cares

Finally, a partner who takes the time to understand our unique needs! They listen and respond according to our unique needs, not just the marketing 101 playbook that most firms want to run.

Andy Speter

Very Efficient

The MRM crew listens incredibly well to our marketing data challenges with HubSpot and then problem-solves with us to develop proactive, thoughtful solutions.

Steven Barnard

Excellent Service

I cannot speak highly enough of MRM, they are a great company and have wonderful team members that are truly invested in the success of every project they put their minds to. They give great advice and are also not afraid to let you know when something you’re trying to do could be done better or more efficiently.

Mike Polinski

Marketing Manager

Real B2B Perspective

Measured Results Marketing was very patient in educating our stakeholders about marketing automation, since this was the first exposure for our organization. I really liked that they bring their B2B marketing and sales experience to the table.

Susan Mitchell

Secret Weapon

Their robust Hubspot and Salesforce expertise allowed our organization to scale to meet the increasingly complex demands of our customers and sales team. If you are a fast-growing team looking to be on the cutting edge of today’s marketing trends, MRM will be your secret weapon.

Rachel Brink

Taking Us to the Next Level

Their expertise has provided us with the Hubspot/SalesForce integration and lead scoring guidance to help sales and marketing work together as a more cohesive unit. We’re looking forward to next steps with them, including SOAP and lead requalification programs.

Tamara Humpherys

Visibility Into What’s Going On

The Yeti’s provide an abundance of additional visibility into what’s going on throughout the entire sales and marketing funnel. I also like their lead scoring model – it really helps to improve lead quality and the subsequent sales conversion rates.

Simon Turner

Above and Beyond

Measured Results Marketing was extremely helpful in assisting us with selecting a marketing automation tool, contract negotiation, initial setup and advisement for further customization. They really went above and beyond the SOW to provide superior customer service and support.

Megan Dwoskin

Thoughtful Coaching Style

Their extensive Hubspot expertise, as well as their thoughtful coaching style made them an invaluable resource to our team. The combination of technical know-how and teaching ensured that we not only implemented Hubspot correctly, but our team felt prepared to launch future campaigns and scale our use of Hubspot in the future.

Janelle Ducott

Trust and Recommend Unequivocally

MRM helped us immeasurably by aligning our company’s strategic goals with our MAP & CRM platforms. They continually improve our Marketing and Sales processes, generate ever more high-quality leads and convert those to revenue. I trust and recommend the MRM team unequivocally.

Mike Weitz

Bridging Sales and Marketing Through Automation

They helped us implement the first marketing automation tool, including CRM integration. MRM worked closely with IT to assist with the technical aspects and worked to bring cohesiveness to our sales and marketing teams.

Christine Metcalf

Responsive, Agile and Honest

They assisted with the selection and roll-out of our automation tool, complex campaign execution support, Salesforce/HubSpot integration and road map strategy. They are responsive, agile and honest, which makes them a great partner.

Tina Rothe

Marketing Director

Talk to an Expert Yeti

Fill out the form to the right to talk to one of our expert Yetis about how we can help you and your company with your demand generation needs.