by Christopher Antonopoulos
You’ve come to terms that there’s simply not enough time in the day and decided to hire a marketing consultant. You’ve done your research. You’ve asked for recommendations from your network. You’ve scheduled the interviews. Now it’s time to get down to business and...
by Christopher Antonopoulos
You’ve made the business decision to start looking for a marketing technology consultant to help you with a specific project. But are you truly ready? Take some time to make sure you know the answers to these questions before you dive head first in to the throws of...
by Christopher Antonopoulos
This is the first of 3 part blog series to help answer the question: Marketing Consultants – What do they even do, anyway?! These posts were inspired after Vanessa’s interview on the Students vs. Startups podcast. The Basics A marketing consultant works with...
by Christopher Antonopoulos
Defining marketing campaign goals can be slightly overwhelming when you are first sitting down to start the planning process. But, it doesn’t have to be. Strategically thinking, and working backwards will get you exactly where you want to be, where you need to be....
